NEW - Alissa Heinerscheid, Bud Light’s VP of Marketing, explains the strategy of using "inclusive" NEW -
LIV Golf hires ex-Bud Light marketer Alissa Heinerscheid after her LGBTQ campaign backfired. Looks like the Saudis shopped the
Bud Light Re-Boots 1990's "Ladies Night" Commercial in 2023 with Help from Alissa Heinerscheid Bud Light's
